Liesbeth is a pioneer in implementing feminine cultures. Her background as leading lady at IKEA global/Belgium accounts for this. In 2001, she launched a worldwide focus on female consumers at IKEA, from 2007 onwards she guided female leaders, in 2012 she started to foster wellbeing in the workplace. Her Scandinavian management expertise comes from helping IKEA grow globally for 20+ years. Today she introduces feminine cultures and daily innovative thinking to other sectors. Liesbeth always combines brain with heart, strategic thinking with courageous conversations.

Emily is a person of purpose. She has the gift of helping people and companies determine their path. As a Solvay business engineer and art lover, she always combines her business mindset with a dash of creativity. Before Emily co-founded Yin United and became a Professional Certified Coach, she held a management position in one of Belgium’s leading advertising agencies, co-founded a film production company, and kept an art gallery for emerging female artists. Emily’s pureness is an invitation to connect with your true self.

Joyful, inspiring, uplifting, refreshing and humble.

As a boutique agency, tailor-made, top-down combined with bottom-up.
We love setting courageous leadership & soulful cultures in your company DNA.