Put new goggles on:
a broader look at leadership.
– YIN UNITED
Put new goggles on: a broader look at leadership.
– Yin United
We invite leaders to bring their company closer to society.
Our world is rapidly changing. We are faced with growing diversity:
- Outside-In, in terms of changing markets, clients, suppliers and digitally savvy end users.
- Inside-Out, meaning that a more variated talent population is shaping your companies’ culture. Diversity takes many forms such as sexual orientation, gender, ethnicity, age (millennials vs. baby boomers), religious background, neurodiversity to name just a few.
Adapting to this changing world requires an innovation mindset from leaders, and a willingness to step down the hierarchy ladder to have a broader perspective on their company.
Collaborations are the fuel for innovation.
Look beyond the horizon and see your company evolve into a vibrant marketplace. In this new reality you’ll be creating a new company culture leading to new products, services and experiences. By collaborating with this variety of stakeholders you lift your organisation’s performance, more innovative, agile and productive.
What’s in it for your business
Inclusive thinking is good for your people’s approach ànd your business results.
Big consultancy firms like McKinsey and PwC have proven the business case time after time. It gives up to +35% higher financial results … because:
- it brings you closer to the new real world and your new role;
- it leads to less biased & more innovative decision making;
- it delivers better risk assessment;
- it makes you better in anticipating your clients needs, resulting in a competitive advantage.
Our program develops inclusive thinking capabilities in sync with the top Skills for Your Future from the World Economic Forum. It’s accessible, pragmatic and inspiring to help you positively impact your team, your client-supplier relationships and yourself.
We can only thrive as a species,
if the species around us thrive.
-David Attenborough
How it started
YIN UNITED was founded in reaction to the ‘Voices of our Industry Report’ published by Creative Belgium in 2020.
The “results” indicated a strong need for inclusive thinking and better mental health in the workplace. Inclusion is more than bridging gender or ethnic differences, it’s also about closing the generation gap between millennials and baby boomers, about meeting expectations of equality of opportunity and about integration of work life & personal life.
By inviting all kinds of thinking to the table, you stimulate innovation and creativity in the workplace. Not because you have to but because you see the potential for growth. Isabel Van den Broeck, managing director of Creative Belgium says “Yin United is a great initiative to help the creative industry perform better by stimulating innovation and personal growth in the workplace. Together, we will drive lasting change, bottom-up and top-down.”
With that in mind, “YIN” is an acronym for “You Include Now” – “You Innovate Now” – “You Inspire Now”. We united these movements into our name YIN UNITED.
A few credentials
In the creative industry
And beyond
I dream of a new virus
When I worked at IKEA there was – and still is - a product range, called 365+. This were products for daily use, good function combined with good design. Cups, plates, pots and pans, all 365+. Not the ‘fancy’ stuff that you keep in the cupboards and only get out [...]
Interesting Reads
We love to share goodreads. This reading list shares a few of our favorite books about self-development, creativity, innovative thinking, the mind, etc. Get in touch if your favorite book should be on our list as well. All the brains in the business Positive Intelligence The [...]
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